What strikes when you arrive in Florence and begin to walk through the streets of the city after having finally abandoned the attitude sometimes a little too hasty of a tourist trip (guidebook in one hand, the other ready to take the picture, saying things like “We are doing museums before or after lunch?”) is the complexity of the city. Inside of you grows a slow-rising fascination, like yeast that settles and grows with the strength of passions. You are kidnapped by a quiet pleasure, a desire to meditate, watch, reflect, and then read, think, communicate. This state of mind is based on the wealth surrounding you, and finally your eyes can discover that you can look at the world around you more peacefully. It is only now that we realize how stratified and multiverse Florence. Your new awareness of the city enables you to grab the consistency of all the cultural traditions that characterize the identity of Florence and Tuscany in the world.
Along with this feeling, which soon becomes a thought, we also seize all the difficulties and challenges of contemporaneity. How to combine all the past of this city that so much has influenced Tuscany, Italy and the world with what we see nowadays as the signs of a more pragmatic Florence? The city leads us to make these reflections. We are forced to think new thoughts, here. On the walls of buildings, on paved roads, on shops signs, antique shops windows, and on the faces of the Florentines you can see the time that has passed from the Renaissance to today, but somehow the contrast is absorbed and the antique and modern blend together seamlessly, adding layers to the complexity of this fantastic city.
Discover Florence in a new way and you will receive many surprises. Follow the rhythmic flow of the city, abandon yourself to it pretending to be a Florentine that has not returned to Florence in a long time or that is visiting that part of the city for the first time in many years. You will savor new views and corners passing by secondary alleys, enjoying the atmosphere of some vaguely twentieth century squares, outside the more established tourist routes.
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8
Jun '09









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